Email Marketing Digital Agency

 

INDIANAPOLIS EMAIL MARKETING 

Email is not SPAM.

Email marketing is an effective marketing tool that brands use to inform, sell, and engage and build community. Additionally, according to DMA and Litmus, the average ROI in 2019 was $42 for every dollar spent on email marketing. To avoid being considered SPAM, we make sure to follow best practices for your email marketing that are centered around audience consent, segmentation and personalization

5 ELEMENTS OF SUCCESSFUL EMAIL MARKETING 

1. It meets standards. We help ensure your list is clean, so you won’t get blocked. Additionally, in accordance with the U.S. CAN-SPAM laws, we include an “unsubscribe” link and your physical postal address.

2. It has a compelling subject line. We consider every aspect to be important. And whether or not your audience decides to open your message can depend on something as simple as the subject line.

3. It is branded. Your brand color(s), font(s) and logo all play an important role in brand recognition.We make sure your audience will associate your brand with your messaging, making brand recall easier when a need arises.

4. It is responsively designed. People check their email on a number of different devices. We make sure every email we send looks good on multiple screens.

5. It contains a specific CTA. Your audience should always know what you want them to do. In each email, we will incite a clear call to action.

Email Marketing Services

  • Drip campaigns 
  • Retargeting campaigns 
  • Account-based marketing 
  • Newsletters
  • Event invitations

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