Content Marketing Agency

INDIANAPOLIS CONTENT MARKETING

What is Content Marketing ?

Overview

“Content Marketing is a strategic marketing approach focused on creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience – and, ultimately, to drive profitable customer action.”– Content Marketing Institute. It isn’t a pitch for your products and services, and it solves specific problems that your prospects and customers may be experiencing.

WHAT GOES INTO A CONTENT MARKETING STRATEGY?

with projective exercises and other discovery processes, we determine:

Your area of expertise and what you are supremely qualified to do
Your prospects and customers’ demographics, desires, and challenges
Where your prospects and customers get their information
The best few initiatives that will move the needle
How we’ll measure success

CONTENT MARKETING SERVICES

Content strategy
Blogs
Social posts
eBooks
Guides
Case studies
Whitepapers
Infographics
Videos
Sales collateral

BACK TO STRATEGIC MARKETING SERVICES